How To : Setup Your Trello Notifications so You Don’t Miss Out

Trello

Q: I don’t want to miss any updates made to a Trello card. How do I ensure that I get updates even when I’m not tagged?

If you want to receive updates whenever team members make changes to specific cards, you want to use the “watch” function. When you watch a card, you are notified each time there’s a new comment on the card or when someone moves or archives it. You’ll also receive notifications about card due dates and such – regardless of whether you’re tagged or not. 

Read moreHow To : Setup Your Trello Notifications so You Don’t Miss Out

How To : Create Trello Cards Straight from Your Inbox

Trello

Q: Is there an easier way to transfer information from an email to a Trello card?

A: Absolutely! So this function has been super useful in instances where my clients just aren’t wired to use a tool like Trello and prefer the old school way of communicating tasks in an email (which is totally OK, by the way).

You can create Trello cards simply by forwarding your email to your designated board. If you’re interested in learning more about Trello boards, I also have a blog that covers the three types of boards every business needs to have.

Read moreHow To : Create Trello Cards Straight from Your Inbox

How To : Duplicate Trello Boards so You’re Not Starting from Scratch Every Time

Trello

Q: I am onboarding three new clients and all of them are tapping into the same service. Is there an easy way to duplicate a board and set up a task management space for each client that way? 

A: First off, I LOVE this question because why in the world would you recreate a board from scratch, if you don’t need to?! In addition, if you’re presented with an opportunity to ditch the stress and simplify, standardise or automate a business process, why wouldn’t you?!

Read moreHow To : Duplicate Trello Boards so You’re Not Starting from Scratch Every Time

Put Your Sales on Autopilot With a Follow-Up Sequence

Sales-Funnel

The web pages that make up your sales or opt-in funnel are only the beginning. To truly encourage sales, you need to stay in contact with your readers. The easiest way to do that is through your email manager, by sending periodic emails with various related offers. Email marketing can be huge for your business. To learn more about email marketing and get a headstart, check out this blog. Let’s take a look at a typical follow-up sequence for a free opt-in series. In this case, your reader …

Read morePut Your Sales on Autopilot With a Follow-Up Sequence

Step-by-Step Sales Funnel Planning

Sales-Funnel

Feeling overwhelmed at the thought of setting up your sales funnel? You’re not alone. Many online business owners fail to properly plan out their funnel, and it shows.  They have an opt-in incentive that doesn’t appeal to their audience.  Their follow-up emails don’t flow naturally from the opt-in.  Messages are unbalanced—either too many sales pitches or not enough. Even worse, the offers don’t match the market.  Making these mistakes is common, so if you recognize yourself here, don’t feel bad. The good news? There’s an easy fix.  Step …

Read moreStep-by-Step Sales Funnel Planning

Why Your Funnels Leak – And What To Do About It

sales-funnels

For a business owner with a solid funnel in place, it’s easy to take a look at the number of subscribers at each level of the sales funnel and predict pretty accurately what the sales are going to be from day to day or week to week. If you’ve got a sales funnel in place, though, and your numbers aren’t looking great, chances are yYour funnel has a hole (or two or three) where subscribers are falling through. There are four common causes for funnel leaks, and once …

Read moreWhy Your Funnels Leak – And What To Do About It

How To: Delete an Unused WordPress Theme

How To Delete an Unused WordPress Theme

It’s easy to accumulate unused themes in your WordPress environment. Each year, the WordPress team releases a new default theme that is named after the year and this gets added automatically when you update WordPress. And, how many of you have installed themes to check them out and have a play, only to realise they didn’t meet your needs at the time? I know I have! Here’s the thing: themes can take up anywhere between 1MB and 10MB of disk space, so having a whole heap of inactive …

Read moreHow To: Delete an Unused WordPress Theme

Ten Lead Nurturing Tips to Fuel Your Sales Numbers

A lead is someone who has in some way expressed interest in something you have to offer. If you put everything in a funnel with the wide side up, it would look like this: Leads > Prospects > Customers. You’re going to have many more leads than prospects, and many more prospects than customers. When you get a lead, your goal is to qualify them, turning them into a real prospect and then converting the prospect into a paying customer through various marketing strategies. In order to do …

Read moreTen Lead Nurturing Tips to Fuel Your Sales Numbers

Why Implementing Business Systems Is Important, and Where to Start

Where to start when implementing business systems

Creating a business that is successful requires that you build structure into it; putting in place business systems that improve productivity and maintain quality. Every part of your business—be it the shop floor, the warehouse or the back office—is part of a greater system that can be improved by applying the right principles.   What are business systems? Business systems, in this instance, refer to documented processes and procedures that you follow to run your business on a day to day basis. This can be anything from how …

Read moreWhy Implementing Business Systems Is Important, and Where to Start

How to Discover Your Client Challenges and Pain Points

Addressing Client Pain Points on Your Sales Page

What’s the difference between a sales page that converts and one that doesn’t? There are many elements that go into a sales page and each has a direct effect on conversions, but there’s one very important element that absolutely must be there: It has to address client pain points or challenges and offer a unique solution. People buy products and services because they have some problem they’re facing, and the product or service offers a solution. There are many choices out there, but they’re looking for someone who …

Read moreHow to Discover Your Client Challenges and Pain Points

Sales Page Split Testing 101

Split Testing Your Sales Page

An important step in building your sales page is A/B split testing. This is how you discover what will truly work with your market and what won’t. A/B testing involves running two versions of your sales page with just one element changed to see which performs better. For example, you might run one page with an off-white background, and one with a pale blue background. After some time, you can clearly see that the off-white background is getting higher conversions. This tells you that your market prefers an …

Read moreSales Page Split Testing 101

Make It Easy for People to Buy – The Pros and Cons of Offering a Payment Plan on Your Sales Page

Payment Plan Options on a Sales Page

One option for your sales page is to offer your customers a few payment plan options. Instead of offering your product or service at a single price, you can offer different pricing options. A few ways to do this include: Tiered Pricing. This is where you offer different price levels with different features. Subscription services often do this. The cheaper memberships have fewer features, and as you move up in price, you get more robust features. Packages. Offer your standalone product or service, as well as a bundle …

Read moreMake It Easy for People to Buy – The Pros and Cons of Offering a Payment Plan on Your Sales Page